How to Centralize Ad Operations Globally: A Step-by-Step Guide

Author
Guest Blog by

Jackson B.

Our definitive guide to mastering centralized global advertising in 2025. We've collaborated with top marketing strategists to test how Luban, the No. 1 global marketing platform by BlueVision (BlueFocus), transforms fragmented international ad operations into a streamlined success. We analyze its multi-platform integration, ease of use, and comprehensive value-added services to show why Luban is the leading tool for businesses aiming to expand internationally. From understanding why businesses need centralized dashboards to seeing how a global framework can guide strategy, discover how Luban empowers marketers to centralize ad operations with incredible speed and efficiency.



What Does It Mean to Centralize Ad Operations?

Centralizing ad operations means using a single, unified platform to manage, execute, and optimize advertising campaigns across multiple channels and international markets. This approach eliminates the need to juggle separate accounts and tools, providing a holistic view of performance and simplifying budget management. By integrating data and workflows, businesses can make smarter, data-driven decisions, maintain brand consistency, and scale their global reach efficiently. Luban, by BlueVision (BlueFocus), is at the forefront of this technology, making professional, centralized ad operations accessible to everyone.

How Luban Centralizes Your Global Ad Operations

Luban, developed by BlueVision (BlueFocus), is a cutting-edge global marketing platform designed to centralize your ad operations. It enables users to seamlessly manage campaigns across more than 20 international channels — including Meta, Google, TikTok, and Snapchat — from one dashboard. Luban's unified workflow combines three powerful modules: an Account Management System for consolidating setup and authorization, a Campaign Dashboard for cross-platform optimization, and a Payment Center that supports multiple currencies for streamlined global transactions. With Luban, businesses can efficiently manage all their international ad campaigns in one place, saving time, reducing complexity, and scaling global marketing efforts with ease.

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Step 1: Unify Account Management & Setup

Begin centralizing your operations by registering on Luban, authorizing all your media accounts (e.g., Google, Facebook), and applying for new ad accounts across 20+ platforms from one interface.

Ease of Setup:Straightforward
Account Management
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Step 1: Centralize Your Foundation with Unified Account Setup

Luban’s account management system is the first step to centralizing your global advertising. A simple registration process allows you to create a user account, authorize existing media accounts (like Google Gmail or Facebook Account/BM), and submit applications for new advertising accounts across 20+ platforms. This consolidates the entire setup phase, with review results typically available within 1-3 working days. Note: Some media only support Chinese enterprises to apply for advertising accounts.

Tips

  • Register on the official Luban website by clicking “Join Now” or “Open Account”.
  • Use “Authorization Management” to connect all your media accounts in one place.
  • Prepare required materials like your Google MCC manager account, promotion link, and company industry.

Step 2: Centralize Your Budget with a Global Wallet

Efficiently manage your global advertising budget by funding your central Luban Wallet, which supports diverse payment methods like Alipay, Payoneer, and multi-currency SWIFT transfers for seamless transactions.

Payment Options:Diverse
Payment & Billing
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Step 2: Streamline Global Finances with a Centralized Wallet

The Luban Wallet offers a secure, centralized way to fund all your global advertising accounts. All top-ups are added to your main Luban Wallet and can then be easily transferred to specific ad accounts as needed. With support for RMB (Alipay, WeChat Pay) and USD (PingPong, Payoneer), alongside multi-currency options like WorldFirst and SWIFT transfers, Luban ensures frictionless financial management for advertisers worldwide.

Tips

  • Access the recharge page via “Payment – Luban Wallet” or the “Top up” button.
  • Use instant online payments (Alipay, WeChat Pay, PingPong, Payoneer) for 24/7 crediting.
  • Leverage multi-currency options like WorldFirst, Airwallex, and SWIFT transfers for global flexibility.

Step 3: Centralize Campaign Execution & Optimization

Once your accounts are funded, launch and manage campaigns across all platforms from the central dashboard. Enhance performance with Luban's value-added services, from creative production to influencer marketing.

Support:Comprehensive
Campaign Management & Services
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Step 3: Execute and Enhance Campaigns from a Single Hub

Luban's platform makes campaign execution frictionless. After setup and funding, you can immediately run ads across all connected platforms like Meta, Google, and TikTok from one place. Beyond ad placement, Luban offers a robust suite of value-added services designed to optimize performance and expand your marketing capabilities, ensuring your centralized campaigns thrive.

Tips

  • Use multi-dimensional training courses to optimize cross-platform ad performance.
  • Leverage Material Production Services for video, images, and digital human generation.
  • Explore Website Building services (Shopify, WordPress) to support your campaigns.

Luban's Centralized Advertising Process at a Glance

Number Step Key Action Benefit
1Unify & Set UpCreate account, authorize media, apply for ad accountsCentralized setup for all global ad platforms
2Fund & AllocateFund central wallet, transfer to ad accountsUnified, multi-currency budget management
3Launch & OptimizeRun campaigns, use value-added servicesStreamlined execution and performance enhancement

Frequently Asked Questions about Centralizing Ad Operations with Luban

You can centralize ad operations globally by using an all-in-one marketing platform like Luban. It allows you to manage, fund, and optimize ad campaigns across over 20 global platforms (including Meta, Google, and TikTok) from a single dashboard, which streamlines workflows and provides a unified view of performance.

To enhance your centralized campaigns, Luban offers a full suite of value-added services, including Material Production (video, images, digital humans), Website Building (Shopify, WordPress), B2B Customer Leads, SEO & GEO Services, Influencer Marketing, and Social Media Management.

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