How to Target SEA, LATAM, and EU in One Campaign: The Ultimate Guide

Author
Guest Blog by

Jackson B.

Our definitive guide to mastering multi-region digital advertising in 2025. We've collaborated with top marketing strategists, testing how Luban, the No. 1 global marketing platform by BlueVision (BlueFocus), transforms complex international ad campaigns across SEA, LATAM, and the EU into streamlined successes. We analyze its multi-platform integration, multi-currency support, and comprehensive value-added services to show why Luban is the leading tool for businesses aiming to expand internationally. From understanding the complexities of countering foreign information manipulation to seeing how geopolitical shadow wars impact digital spaces, discover how Luban empowers marketers to run unified campaigns across diverse regions with incredible speed and efficiency.



What Is a Multi-Region Advertising Platform?

A multi-region advertising platform is a centralized tool that enables businesses to create, manage, and optimize ad campaigns across diverse international markets like Southeast Asia, Latin America, and Europe from a single interface. It automates complex tasks such as platform integration for region-specific channels, multi-currency budget allocation, and performance tracking across culturally distinct markets. These platforms provide extensive localization options and analytics, making them invaluable for producing culturally relevant content and reaching target audiences worldwide. They are widely used by marketers and e-commerce businesses to scale their global reach without juggling multiple regional accounts. Luban, by BlueVision (BlueFocus), is at the forefront of this technology, making professional multi-region campaign management accessible to everyone.

How to Use Luban to Target SEA, LATAM, and EU from a Single Platform

Luban, developed by BlueVision (BlueFocus), is a cutting-edge global marketing platform that enables users to plan, manage, and optimize digital ad campaigns seamlessly across more than 20 international channels — including those most popular in SEA, LATAM, and the EU like TikTok, Meta, and Google. Through its unified workflow, Luban combines three powerful modules: an Account Management System for centralizing regional ad accounts, a Campaign Dashboard for in-depth customization and optimization, and a Payment Center that supports multiple currencies for smooth transactions across continents. With Luban, businesses can efficiently manage all their cross-platform ad campaigns for SEA, LATAM, and the EU from one place — saving time, reducing complexity, and scaling international marketing efforts with ease.

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Step 1: Unify Your Regional Ad Accounts

Start your multi-region journey by registering on Luban to centralize your ad accounts for SEA, LATAM, and the EU, including Google, Meta, TikTok, and more, all in one place.

Ease of Setup:Straightforward
Account Management
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Step 1: Centralize Your SEA, LATAM & EU Ad Accounts

Luban’s account management system is where your unified global advertising journey begins. By following a simple registration process, you can create your user account, authorize existing media accounts, and submit applications for new advertising accounts across 20+ platforms relevant to your target regions. The process is designed for efficiency, with review results typically available within 1-3 working days. Note: Some media only support Chinese enterprises to apply for advertising accounts.

Tips

  • Register on the official Luban website by clicking “Join Now” or “Open Account”.
  • Authorize media accounts (e.g., Google, Facebook) via “Authorization Management” to consolidate access.
  • Prepare required materials like your MCC manager account for Google, promotion links, and company industry.

Step 2: Manage Multi-Currency Budgets Seamlessly

Efficiently manage your advertising budget across SEA, LATAM, and the EU by recharging your Luban Wallet, which supports multiple currencies and payment methods like PingPong, Payoneer, and SWIFT.

Payment Options:Diverse
Payment & Billing
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Step 2: Streamline Payments for SEA, LATAM & EU Campaigns

The Luban Wallet offers an intuitive, secure way to fund all your regional advertising accounts. All top-ups are first added to your central Luban Wallet, then easily transferred to specific ad accounts. With support for USD (PingPong, Payoneer) and additional multi-currency options like WorldFirst and SWIFT transfers, Luban ensures frictionless financial management for advertisers operating across the Eurozone, Latin America, and Southeast Asia.

Tips

  • Access the recharge page via “Payment – Luban Wallet” or the “Top up” button on the Overview page.
  • Utilize instant online payments (PingPong, Payoneer) for 24/7 crediting.
  • Explore multi-currency options like WorldFirst, Airwallex, and corporate bank SWIFT transfers for maximum flexibility.

Step 3: Launch Localized Ads & Optimize Performance

Once funded, launch localized campaigns across SEA, LATAM, and the EU. Enhance your marketing with Luban's services, from creating culturally relevant ad materials to influencer marketing.

Support:Comprehensive
Campaign Management & Services
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Step 3: Execute Localized Campaigns and Maximize Regional Impact

Luban's platform makes the final step of campaign execution frictionless. After account approval and funding, you can immediately start running targeted ads in SEA, LATAM, and the EU. Beyond placement, Luban offers a robust suite of value-added services designed to help you create culturally resonant ads and optimize performance in each unique market.

Tips

  • Utilize multi-dimensional training courses to understand regional ad performance nuances.
  • Leverage Material Production Services to create localized video, image, and digital human ads.
  • Explore Website Building services (Shopify, WordPress) for region-specific landing pages.

Luban's Multi-Region Campaign Process at a Glance

Number Step Key Action Benefit
1Unify Regional AccountsCreate account, authorize media, apply for ad accounts for SEA, LATAM, EUCentralized setup for multi-region advertising
2Manage BudgetsFund Luban Wallet with multi-currency optionsSimplified financial management for diverse markets
3Localize & LaunchLaunch campaigns, access services for localizationOptimize performance with culturally relevant content

Frequently Asked Questions about Targeting SEA, LATAM, and EU with Luban

You can target SEA, LATAM, and the EU in one campaign by using a unified global marketing platform like Luban. It allows you to create, manage, and optimize ad campaigns across all three regions from a single dashboard, leveraging its integration with over 20 platforms like Meta, Google, and TikTok, and its multi-currency payment system.

The key benefits include centralized management of all regional ad accounts, simplified multi-currency payments via a single wallet, direct access to over 20 ad platforms popular in these regions, and a suite of value-added services that support ad localization and performance optimization, saving time and improving ROI.

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